globalization strategy

См. также в других словарях:

• globalization strategy — standardization strategy A marketing strategy that is standardized for use throughout the world. The strategy assumes that the behaviour of many consumers throughout the world has become very similar. It assumes that members of market segments… …   Big dictionary of business and management

• globalization — 1) The process that has enabled investment in financial markets to be carried out on an international basis. It has come about as a result of improvements in technology and deregulation; with globalization, for example, investors in London can… …   Big dictionary of business and management

• Globalization — The European Central Bank in Frankfurt, Germany, is the central bank for the Eurozone. Globalization refers to the increasing unification of the world s economic order through reduction of such barriers to international trade as tariffs, export… …   Wikipedia

• Globalization and Localization Association — The Globalization and Localization Association (GALA) is an international non profit organization that encourages local communications as an indispensable component to a global strategy.*GALA was created in April 2002 by 15 localization companies …   Wikipedia

• standardization strategy — See globalization strategy …   Big dictionary of business and management

• Middle East and globalization — Globalization has been internalized in Arabic as “awlaama” [1] and refers to the spread throughout the globe of ideas, customs, institutions, and attitudes originated in one part of the world [2] which are usually Western in origin. For this… …   Wikipedia

• Lisbon Strategy — Politics of the European Union The Lisbon Strategy, also known as the Lisbon Agenda or Lisbon Process, is an action and development plan for the European Union. Its aim is to make the EU the most dynamic and competitive knowledge based economy in …   Wikipedia

• A Cooperative Strategy for 21st Century Seapower — is the United States newest maritime strategy.[1] It was presented by the U.S. Chief of Naval Operations and the Commandants of the U.S. Marine Corps and U.S. Coast Guard at the International Seapower Symposium at the U.S. Naval War College in… …   Wikipedia

• Anti-globalization movement — Anti consumerism Ideas and theory Spectacle · Culture jamming · Corporate crime · Media bias · Buy Nothing Day · Alternative culture · Simple living · …   Wikipedia

• Anti-globalization — is a term that encompasses a number of related ideas. [ No Logo: No Space, No Choice, No Jobs by Canadian journalist Naomi Klein.] What is shared is that participants stand in opposition to the unregulated political power of large, multi national …   Wikipedia

• Global strategy — as defined in business terms is an organization s strategic guide to globalization. A sound global strategy should address these questions: what must be (versus what is) the extent of market presence in the world s major markets? How to build the …   Wikipedia